Lynn Albro provides SEO & Inbound Marketing services customized to fit your needs, the size of your organization and your budget.  There are three main aspects of website marketing that have to be considered;

Search Engine Optimization, which includes –

  • Keyword Research
  • Site Concept and Site Plan based on Keyword Research
  • Writing Search Engine Friendly Content
  • Setting up Google Analytics to review and track statistics
  • Find Us at buttons
  • Share buttons
  • Email Capture system with product

Local Marketing, which includes –

  • Setting up a Google, Yahoo and Bing local business listing
  • Writing keyword rich Bios
  • Installing images
  • Installing videos
  • Building coupons
  • Presentation to Local Directories
  • Reviews

Inbound Marketing –

  • Determining your target market
  • Reaching out to your target market through Social Networking Channels
  • Engaging in social networking conversations
  • Answering questions
  • Developing a relationships with Friends, Followers and Connections
  • Automating and Syndicating Social Networking Posts
  • Correspondence with Social Networking Contacts
  • Setting up Lists at Facebook and Twitter
  • Setting up Business Pages and Groups
  • Email capture system
  • Video marketing
  • Email marketing
  • Mobile marketing
  • Establishing your Expertise
  • Sharing relevant content
  • Offering free products and services
  • Webinars, seminars, podcasts

Keyword Research costs between $200 – $300.

A simple website with up to 10 (total pages & posts) will cost in the neighborhood of $500. A much more complicated website with up to 100 pages costs between $1500 – $2000.

Evaluation of existing website content for search engine optimization – $30/hour.

The Local Marketing Package costs $200 – $300

Setting up an Inbound Marketing system – $500.